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  <body>&lt;p&gt;&lt;img src=&quot;http://www.swdf.co.uk//assets/0000/0779/den-press1a_thumb.jpg&quot; title=&quot;sden logo&quot; alt=&quot;sden logo&quot; /&gt; The already successful &lt;a href=&quot;http://www.designenterprisenetwork.net/index.html&quot;&gt;Somerset Design Enterprise Network&lt;/a&gt;, established to promote and encourage Somerset&#8217;s design industry, has been relaunched to broaden its membership and to further boost design in the county.&lt;/p&gt;
&lt;p&gt;The original launch of &lt;span class=&quot;caps&quot;&gt;SDEN&lt;/span&gt; five years ago coincided with central government urging British design to be a core economic leader for the nation.&lt;/p&gt;
&lt;p&gt;The increasing importance of the design sector has been highlighted more recently by UK &lt;a href=&quot;http://www.designcouncil.org.uk&quot;&gt;Design Council&lt;/a&gt; research that shows a 30% increase in the number of firms who regard design as integral to their operation.&lt;/p&gt;
&lt;p&gt;The Somerset Design Enterprise Network is determined to ensure the county&#8217;s design industry is in a strong position and fully ready to take advantage of an upturn in the economy when it comes along.&lt;/p&gt;
&lt;p&gt;Now &lt;span class=&quot;caps&quot;&gt;SDEN&lt;/span&gt; has strengthened its Steering Committee and set out an agenda to promote the design capabilities in the county, to attract new members county-wide and to keep design at the forefront of business thinking.&lt;/p&gt;
&lt;p&gt;Taking the helm will be Taunton-based designer Andrew Knutt who was nominated as the new Chairman at a meeting of &lt;span class=&quot;caps&quot;&gt;SDEN&lt;/span&gt; at Somerset College.  Andrew is a director of his own design and media company &lt;span class=&quot;caps&quot;&gt;ADK&lt;/span&gt; Ltd, Somerset-born, he has been in business for 12 years. Staunchly committed to design excellence, he is also a committee member of SDEN&#8217;s regional parent organisation, the South West Design Forum and an Associate of the Institute of Business Consulting as well as other business forums.&lt;/p&gt;
&lt;p&gt;Richard Holt, founding committee member and former Chairman of &lt;span class=&quot;caps&quot;&gt;SDEN&lt;/span&gt;, becomes vice-chairman. Since 2005 Richard has been based at Somerset College as Fellow in Creative Industries and Enterprise from the University of Plymouth. He is a practising Industrial designer.&lt;/p&gt;
&lt;p&gt;Other representatives of the design sector on the &lt;span class=&quot;caps&quot;&gt;SDEN&lt;/span&gt; committee are Andrew Palmer of Taunton, founder and managing director of Strategic Marketing Solutions Ltd; Alistair Whiteley, a freelance web developer based in Weston-super-Mare and the Director of his own web design and development company; Neil Lumby, who established his own design practice in Langport, became a graphics lecturer and is currently establishing a new multi-practice, DesignEquity; and Paul Bryant, formerly a journalist, local government and private sector PR consultant and now Chairman and Director of Taunton-based consultancy, Impact Design &amp;amp; Marketing.&lt;/p&gt;
&lt;p&gt;&#8220;Through the Somerset Design Enterprise Network we aim is to bring the county&#8217;s designers together and to provide a meeting point for design, industry, education and other design related activities,&#8221; says Andrew Knutt.  &#8220;Much has been achieved over the group&#8217;s first five years providing a foundation that promotes Somerset&amp;#8217;s design industry and represent our members at regional, national, and global level. Now we need to build our membership to reflect the diversity of forward-thinking design activity in the county and we will be looking to create a range of activities and events.&#8221;&lt;/p&gt;
&lt;p&gt;&#8220;The design industry is diverse in Somerset covering architecture, photography, graphics, engineering, fashion, packaging, manufacturing, interiors, film and television &#8230;in fact many sectors of commerce, industry, government call upon the creative design industry in some way.&#8221;&lt;/p&gt;
&lt;p&gt;&#8220;Everyone knows how challenging today&#8217;s economic conditions are. To survive in these conditions and stay ahead of the competition, UK business must add value &#8211; and good design from Somerset&#8217;s designers has a valuable part to play in achieving this.&#8221;&lt;/p&gt;
&lt;p&gt;Anyone wishing to find out more about the Somerset Design Enterprise Network and how to join, can find details at &lt;a href=&quot;http://www.designenterprisenetwork.net&quot;&gt;www.designenterprisenetwork.net&lt;/a&gt;.&lt;/p&gt;</body>
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  <created-at type="datetime">2009-06-10T13:43:49Z</created-at>
  <created-by-id type="integer">53</created-by-id>
  <description>Promoting the Somerset design - New way forward for Somerset Design Enterprise Network and New Focus in Promoting Somerset Design to the Creative Industries and Businesses</description>
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  <published-at type="datetime">2009-06-10T13:43:49Z</published-at>
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  <title>Promoting Somerset Design - New way forward for Somerset Design Enterprise Network</title>
  <updated-at type="datetime">2009-07-29T09:44:08Z</updated-at>
  <updated-by-id type="integer">53</updated-by-id>
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